
Protecting Against the End Run
Articles, Preparing/Planning to Sell Your Business
A football defensive coordinator needs to protect against an “end run,” a tactical play where your opponent sends the running back wide around the offensive line to try to evade the oncoming tackle.
Just like in football, you have to…

Why the Future of Your Business Is Critical to Its Value
Articles, Building a Valuable Company
As a business owner, you’re likely proud of the results you’ve achieved in the past, but when it comes to the value of your business, your future is critical. That’s why your growth potential is one of eight factors that drive the…

5 Reasons Why You Should Hire Our Founder, Paul Wildrick
AdminPaul is a trusted guide with whom your friends can share their hopes and aspirations in confidence that Paul will meet their needs by moving effortlessly between persistent motivator, stern taskmaster, and business strategy guru, propelling…

The Hidden Danger of Cross-Selling
Articles, Building a Valuable Company
You've likely heard the adage that it is far easier to cross-sell an existing customer a new product than it is to find a new customer.
And if your goal is to grow at all costs, then cross-selling makes sense.
However, all of that…

3 Ways to Flip Repeat Customers into Subscribers
Articles, Recurring Revenue
Repeat business drives the value of your company, and you can categorize these sales into one of two buckets:
Reoccurring revenue comes from customers who purchase from you sporadically. They’re satisfied with what you offer, and they…

What is a Business Coach?
AdminA business coach is just like a sports coach. A sports coach pushes an athlete to achieve optimum performance, provides support when they are exhausted and teaches the athlete to execute plays that their competition does not anticipate.
A sports…

How to Turn Repeat Customers into Subscribers
Articles, Recurring Revenue
Many people mix up re-occurring and recurring revenue, but one is much more valuable than the other.
Re-occurring Revenue
Re-occurring revenue comes from customers that have a re-occurring need for whatever you sell and buy from…

4 Reasons Why It’s Better to Own a Big Chunk of a Small Company
Articles, Selling Your Business
Is it better to own a big chunk of a small business or a minority stake in a big company?
It’s one of the fundamental questions all owners must wrestle with. Owning a relatively small slice of a big pie has worked out well for both…

10 Resolutions That Will Boost the Value of Your Company
Articles, Building a Valuable Company
Finally, 2020 is in the books.
Good riddance.
If your goal is to build a more valuable company in 2021, here are some New Year’s resolutions to consider:
Stop chasing revenue. A bigger company is not necessarily…

The Simplest Form Of Recurring Revenue Virtually Every Business Can Adopt
Articles, Recurring Revenue
Recurring revenue makes your company more predictable, extends the lifetime value of a customer and ultimately makes your business more valuable. If you’re unsure how to create these automatic sales, a simple service contract can be the place…