
Why the Future of Your Business Is Critical to Its Value
Articles, Building a Valuable Company As a business owner, you’re likely proud of the results you’ve achieved in the past, but when it comes to the value of your business, your future is critical. That’s why your growth potential is one of eight factors that drive the…

The Hidden Danger of Cross-Selling
Articles, Building a Valuable Company You've likely heard the adage that it is far easier to cross-sell an existing customer a new product than it is to find a new customer. And if your goal is to grow at all costs, then cross-selling makes sense. However, all of that…

3 Ways to Flip Repeat Customers into Subscribers
Articles, Recurring Revenue Repeat business drives the value of your company, and you can categorize these sales into one of two buckets: Reoccurring revenue comes from customers who purchase from you sporadically. They’re satisfied with what you offer, and they…

How to Turn Repeat Customers into Subscribers
Articles, Recurring Revenue Many people mix up re-occurring and recurring revenue, but one is much more valuable than the other. Re-occurring Revenue Re-occurring revenue comes from customers that have a re-occurring need for whatever you sell and buy from…

4 Reasons Why It’s Better to Own a Big Chunk of a Small Company
Articles, Selling Your Business Is it better to own a big chunk of a small business or a minority stake in a big company? It’s one of the fundamental questions all owners must wrestle with. Owning a relatively small slice of a big pie has worked out well for both…

10 Resolutions That Will Boost the Value of Your Company
Articles, Building a Valuable Company Finally, 2020 is in the books. Good riddance. If your goal is to build a more valuable company in 2021, here are some New Year’s resolutions to consider: Stop chasing revenue. A bigger company is not necessarily…

The Simplest Form Of Recurring Revenue Virtually Every Business Can Adopt
Articles, Recurring Revenue Recurring revenue makes your company more predictable, extends the lifetime value of a customer and ultimately makes your business more valuable. If you’re unsure how to create these automatic sales, a simple service contract can be the place…

3 Ways To Re-Invent Yourself In a Crisis
Articles, Improving Company Value Veterans refer to “the fog of war” to describe how difficult decision making can be when you’re on the battlefield with imperfect information. Sometimes the obvious answer in retrospect is not so apparent when you’re in the throes…

The Start-Up Paradox
Articles, Building a Valuable Company As we enter a new decade, it’s fun to look back on the companies that have stood the test of time. Despite a few well-financed chicken-focused start-ups, mounting pressure to reduce our dependence on meat, and our growing addiction to fancy…

The Most Critical Factor in Achieving Your Goals May Surprise You
Articles, Building a Valuable Company As we roll into the fourth quarter of the year, you may be starting to consider your business goals for next year. Given how 2020 has gone, maybe your primary ambition is to survive in 2021. Perhaps you’re going to create a recurring revenue…