Danger Thin Ice

The Hidden Danger of Cross-Selling

,
You've likely heard the adage that it is far easier to cross-sell an existing customer a new product than it is to find a new customer. And if your goal is to grow at all costs, then cross-selling makes sense.  However, all of that…
HP Printer

3 Ways to Flip Repeat Customers into Subscribers

,
Repeat business drives the value of your company, and you can categorize these sales into one of two buckets: Reoccurring revenue comes from customers who purchase from you sporadically. They’re satisfied with what you offer, and they…
whistle

What is a Business Coach?

A business coach is just like a sports coach. A sports coach pushes an athlete to achieve optimum performance, provides support when they are exhausted and teaches the athlete to execute plays that their competition does not anticipate. A sports…
Waste Management

How to Turn Repeat Customers into Subscribers

,
Many people mix up re-occurring and recurring revenue, but one is much more valuable than the other.  Re-occurring Revenue Re-occurring revenue comes from customers that have a re-occurring need for whatever you sell and buy from…
Slice of the Pie

4 Reasons Why It’s Better to Own a Big Chunk of a Small Company

,
Is it better to own a big chunk of a small business or a minority stake in a big company?  It’s one of the fundamental questions all owners must wrestle with. Owning a relatively small slice of a big pie has worked out well for both…
New Year Resolutions

10 Resolutions That Will Boost the Value of Your Company

,
Finally, 2020 is in the books.   Good riddance.  If your goal is to build a more valuable company in 2021, here are some New Year’s resolutions to consider: Stop chasing revenue. A bigger company is not necessarily…