
The Surprising Way Companies Like Netflix and Amazon Conduct Market Research
Articles, Recurring Revenue Companies like Netflix, UrthBox, and Amazon are leveraging the subscription business model to discover what their customers want next. In a traditional business, the customer buys your product or service once, and it is up to you to try…

The Build vs. Buy Equation
Acquisition, Articles If you’re wondering what your business might be worth to an acquirer, there is a simple calculation you can use. Let’s call it “The Build vs. Buy Equation”. At some point, every acquirer does the math and calculates how much it…